The Purpose

A step-by-step guide to building your 100-Hustler List and unlocking high-impact collaborations.

The Background

Many sales trainers swear by the Dream 100—a list of top-tier prospects they aspire to meet.

What if, instead of dreaming, we focused on doing?

That’s where the 100-Hustlers List comes in.

This isn’t about selling. It’s about enrolling—inviting high-integrity, service-minded people into a movement that creates a triple win: for you, for them, and for the greater ecosystem.

You’re not just chasing names; you’re building a crew of collaborators who believe that business is better when it’s driven by impact and hospitality.

Ready to move from solo hustler to ecosystem builder? Here’s how.

The Ingredients

• Categories of Collaborators (reference the 8 types from this article)

• Relationship Management tool to track names, actions, and outreach dates - We’ve got a free template

• Commitment to consistency—not just one-off outreach

• Clarity on your triple win offer (how you, them, and the community benefit)

The Steps to Implement

1. Define Your Ecosystem

Start by identifying 5–8 types of collaborators who help you multiply impact. These could be podcasters, community builders, educators, operators, etc.

2. Start Your List

List 5–10 names under each category. These should be people who:

• Are already making moves

• Align with your values

• Have platforms or communities you respect

Don’t stress about hitting 100 right away—50 is a strong start.

3. Make First Moves

Ask yourself:

• How can I add value?

• Is it a podcast invite? A co-branded workshop? A content collab?

• What would be fun and meaningful for both of us?

Remember, you lead.

Serve their vision first.

See shared success together.

4. Schedule Your Outreach

Use your Notion dashboard to:

• Set reminders

• Track outreach

• Document interactions and follow-ups

Momentum builds with consistency, not just charisma.

5. Repeat & Refine

This is not a one-and-done list—it’s a living, breathing map of future collaboration. Keep showing up, offering value, and inviting others to hustle with heart.

Preparation Notes

• Mindset shift: This is not a sales list—it’s a collaboration engine. You're building something bigger than transactions.

• Pitfall to avoid: Don’t make it transactional. Focus on resonance and long-term impact.

• Scale tip: Over time, track which collabs yield the most ecosystem energy—and double down.